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Marie Brett |
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The aim of this guide is to offer some practical examples of how organisations that deliver information, advice and guidance (IAG) can ensure that they market and promote their service effectively. It does not provide definitive answers rather it is intended that it should stimulate thought about how your organisation can improve the way it delivers its service.
This guide provides help with key aspects of the process:
| Marketing plan. | |
| Researching need. | |
| Promotion. | |
| Review process. |
It also gives examples of how other organisations have tackled these key aspects.
Special Offer £30 |
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Methods of payment: All prices quoted EXCLUDE postage and packing except the journals where p&p is included in the price. For details of these charges please go to Purchasing Information. In addition to paying for books via the website, the following methods of payment are available: By Phone: credit/debit card orders can be taken over the phone on
+44 (0)116 204 7068/2804. |
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